Messages from midwives to mothers

MAMA is a partnership between the US Agency for International Development (USAID) and Johnson & Johnson, with support from the United Nations Foundation, Health Alliance, and BabyCenter. The partnership was developed in collaboration with the White House Office of Science and Technology Policy and the Department of State.

 The Mobile Alliance for Maternal Action (MAMA) is a new project which will harness the power of mobile technology to deliver vital health information to new and expectant mothers in many low-resource countries around the world.

As part of this project, BabyCenter is creating mobile phone messages for expectant and new mothers. Our plan is to supply important messages and reminders on mobile phones. The messages will cover everything from reminders about the importance seeing your midwife regularly to when it’s time for vital baby vaccinations. Other messages will cover what’s safe in pregnancy and warnings about what is unsafe, as well as advice on what to eat and how to tell if you are in labour.

You can join in by helping us craft these all-important messages! What key pieces of information would you choose to send to a woman in your country? Maybe it would be “talk to your midwife today”, or “don’t forget to take your iron pills”. Or perhaps you would choose something more specific such as “eating pregnancy ‘clay’ is bad for you and your baby”. The challenge is that each message can only be 160 characters. So join us in creating messages for mothers that really work.

Submitting your message is easy. If you are at the ICM Congress in Durban, come along and add your messages to our “message wall” on Stand 46.

Or simply add it to the comments box below. Please also tell us which country the message is intended for.

Thank you so much for your participation. We really value your help. 


10 Comments Add your own

  • 1. Priya  |  June 16, 2011 at 10:30 am

    Message for India: Some mothers worry that taking iron pills will mean their baby’s complexion will be dark. This is not true.

  • 2. Alenka  |  June 17, 2011 at 11:13 am

    To give birth in a Russian hospital, you’ll need to bring several documents with you. Find out what they are and start carrying them with you at all times.

  • 3. Sienna  |  June 17, 2011 at 11:36 am

    Food Standards Australia and New Zealand recommend pregnant women avoid eating all commercially prepared sushi, including oysters, sashimi and smoked salmon.

  • 4. Johanna  |  June 17, 2011 at 1:32 pm

    Some mothers in Germany believe their baby’s hair will grow back fuller and stronger if they cut it very short. This is just a myth. It all depends on genes.

  • 5. Damia  |  June 17, 2011 at 2:26 pm

    In Malaysia, the confinement period after giving birth lasts 44 days. Your only visitors are likely to be close relatives. Take this time to recover.

  • 6. Léa  |  June 17, 2011 at 3:17 pm

    Advice in France is that the consumption of alcohol during pregnancy, even in small amounts, can have serious effects on baby’s health. Avoid it altogether.

  • 7. Mariana  |  June 17, 2011 at 4:21 pm

    In Brasil, some believe that if you’re nearing your due date, a full moon can bring on labour. This isn’t true, so you don’t need to keep an eye on lunar changes!

  • 8. suhayla  |  October 19, 2011 at 2:35 pm

    MSG from Somalia most Somalian women they don’t like to deliver hospital or other health facility, they like home delivery and they believe traditional birth tendency.
    so that maternal mortality rate of Somalia are very high

  • 9. Bergitta  |  January 31, 2012 at 4:14 pm

    My husband and I have been trying for about 18 months now and we still have no baby. I don’t want to do IVF or anything like that. I’d like to stay natural if I can.

    Does anyone one know how you can increase your fertility or chances of conceiving?

    • 10. Charlotte Ireland  |  February 10, 2012 at 1:27 pm

      My advice would be to try concieving about 3 days before your fertile, sperm can last the wait but your egg cant! It worked for my husband and I so it can for you too! x x good luck x x


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